Thursday, April 3, 2014

Army Inc. Rhetorical Analysis


The purpose of this article is to compare the United States Army to a corporation.  In addition to that, the author, James Surowiecki of the New Yorker, argues that the newest fad (well new in 2004, which was ten years ago) for the government was outsourcing.  But on the other hand, Surowiecki argues that to do things “in house” (1) is easier and more efficient. 

The audience of this article would be anyone willing to read it.  Having been published in the New Yorker, a very distinguished weekly magazine, the audience would be intelligent and social, economic, and political aware individuals. 

Surowiecki uses a plethora of techniques including ethos and logos.  This voice is well represented in this piece through its enticing language and the hook of his opening statement.  Also, his last sentence really wraps up his argument nicely. 

He uses a multitude of facts and bits of common sense.  He is a credible source, being a writer for a very dignified and old magazine. 

Published on January 12, 2004, this article was written well before the economic crash of 2008 and during the presidency of George W. Bush and in the height of U.S. involvement in Iraq and Afghanistan.  At that point in time, the United States military was very strong and crucial to the national defense. 

Some of Surowiecki’s claims include comparing the United States Army to company like General Motors and that, “outsourcing works well when there;s genuine competition among suppliers – that’s when the virtues of the private sector come into play” (2).


The language of this article really improves Surowiecki’s already excellent argument.  One good example from the first page is, “the Army becomes a lean, mean killing machine” (1).  This is funny and also accurate because that’s exactly what the Army does – it’s supposed to kill those who try to breach the national security of the United States.  The title is also a great play on words, Army Inc.  This starts Surowiecki’s claim that the Army works like a company, which means that it's out to make a profit and benefit those involved in the process. 

1 comment:

  1. Sophia, while your content is solid here and your thinking is good, you've structured this like an outline. We need an essay. So, from this awesome outline you've done, pick one or two things to focus on. Write a thesis that shows a connection between a major claim and a technique. Then show us how that connection works in the article.

    Does that make sense? So this should have a short intro ending with a specific and arguable thesis, body paragraphs that develop an idea (connecting the what with the how) and a one-sentence conclusion.

    ReplyDelete